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Low cost print advertising campaign that adds a high or repetitive exposure volume of the same commercial proves to be an effective way to improve the overall ROI of existing media campaigns. [...]

In 2015, a comscore compiled the opinions of  5,000 consumers in the pulse online shopper survey. Of those consumers   93% of shoppers said they prefer local and small retailers.  In a separate [...]

Even though many people thought that one day digital would engulf and overtake anything print. People are still very much interested in reading printed newspapers. Hybrid readers, or those people [...]

Advertising is competitive which means there are many types of media to choose from. But as we know not all are created equal and include the same elements. Advertising in print media can have a [...]

Americans still believe news found in Newspapers is more reliable than online news. With Americans spending more time online than doing anything else. The availability of free news online is one [...]

The Greater Tampa Chamber of Commerce has announced that My Classified Ads, LLC, (https://myclassifiedads.net) has been chosen as a Semi-Finalist for the 2015 “Small Business of the Year” Awards. [...]

What’s billed as “The Premier Annual Gathering in Immigration Law” is scheduled for June 17-20 at Gaylord National Resort in National Harbor, MD. As in previous years, attendees will include [...]

For the third time in less than a year, Tampa-based My Classified Ads, LLC, (https://myclassifiedads.net), a full-service advertising agency, has received another acknowledgment from a respected [...]

MCAads.com (https://myclassifiedads.net/perm) has been assisting attorneys and employers with the Labor Certification process for more than 20 years. Now MCA has announced it has dramatically [...]

Research indicates that speaking is just part of the communication process; nonverbal signals play a much larger role than most people realize. This mystery of nonverbal communication is unlocked [...]

Classified Advertising Plus, LLC, (https://myclassifiedads.net) is No. 20 on the Tampa Bay Business Journal’s List of the Top 100 women-owned companies in the Bay area. The nationally known [...]

Though she admits to having had “down days” occasionally during her chemo treatment, Tina Griffin, Sales Associate at Russell Johns (http://russelljohns.com), is gearing up for the Suncoast “Race [...]

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After settling into their new building, MCAads.com and Russell Johns Associates (MCA-RJ) have now completed the second phase of their “click-and-brick” consolidation by substantially tweaking and [...]

In less than six months, CEO Blaire Fanning fused two nationally known firms, consolidated operations and moved to a new building—while growing the business and making a splash in the world of [...]

The International Auctioneers Conference & Show drew about a thousand enthusiastic attendees to Louisville, KY, for its historic 65th get-together. Among the smiling faces welcoming visitors [...]

Fire Engineering magazine is joining forces with Russell Johns Associates (http://russelljohns.com) to launch a user-friendly, state-of-the-art, online employment resource at [...]

Representatives from Classified Advertising Plus, LLC, (http://www.MCAads.com) attending the annual conference of the American Immigration Lawyers Association described it as “kind of like a [...]

The oldest continuously published magazine devoted to American history (http://www.historynet.com/magazines/american_history) ushers in a new era by delivering the rich story of America to a [...]

For some, the Russian takeover of Ukraine’s Crimea peninsula and the growing conflict in the region is largely a mystery. Military History magazine [...]

Classified Advertising Plus, LLC, (http://www.MCAads.com) is sending representatives to the annual conference of the American Immigration Lawyers Association in Boston June 18-21. MCA reps will [...]

There were several reasons veteran journalist Debbie Kwiatoski selected publisher’s representative Russell Johns Associates (http://russelljohns.com) as a strategic partner for Hudson Valley [...]

Veteran publisher Meridith May is gearing up for the launch of The SOMM Journal. The literary liftoff coincides with the announcement of May’s partnership with the advertising specialists at [...]

MCAads.com, LLC, (http://www.mcaads.com), a full-service advertising agency, has announced that it has acquired Russell Johns Associates, a publishing rep firm. Both are nationally recognized [...]

Mixed-media campaigns seem simple enough—a bit of this, a bit of that, and “Voilà!” but, as Media Mix Power (http://MediaMixPower.com) explains, it takes experience and talent to mix the [...]

If you don’t think giveaways work, ask one of the millions of Halloweeners who knock on doors across America uttering the magical words “Trick or Treat.” Media Mix Power [...]

The newspaper industry has been hit hard by "The Great Recession," but there are golden opportunities for savvy advertisers who know where to look. MCA (http://www.MyClassifiedAds.net) [...]

The Internet, smart phones and social media have fractured print, broadcast and cable strategies long-revered by many businesses. To help decision-makers create meaningful, relevant, B2B media [...]